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We are Optiseller, an e-commerce data platform with industry experts focused on one thing - your success

Meet the team

We don't believe in technology problems only business problems looking for a technology solution.

We're a close-knit team focused on e-commerce solutions and tools that drive growth for online sellers, brands, marketplaces and technology partners. Having worked with some of the largest retailers worldwide and driven the launch and growth of over 600 e-commerce stores, we have a wealth of experience in analysing business problems and providing best practice solutions that drive success.

Photo Optiseller team
Photo Optiseller team
Photo Optiseller team
Photo Optiseller team
Photo Optiseller team
Photo Optiseller team
Photo Optiseller team
Photo Optiseller team
Photo Optiseller team
Our Story

We believe that data insights drive business success.

The Australian e-commerce marketplace is changing at a break-neck speed, and the amount of data being managed is growing exponentially. Keeping on top of this tsunami of data and deriving insights from it is a challenge for retailers, brand and marketplaces alike.

At Optiseller, we believe that harnessing data is at the heart of online retail success. That is why, by automating data management and uncovering its value, we help online retailers, brands and marketplaces sell more.

Our specialised SaaS tools provide the rich information our customers need to leverage their data. They also help them manage their product listings for growth, from optimising item specifics and listing titles to ensuring the correct use of GTINs and highlighting listing duplicates.

We also deliver bespoke eCommerce data enrichment services. In-depth store reviews, marketplace onboarding and integration, customised platform migration and listing optimisation, amongst others, facilitate growth and success on a global scale.

Craig MacCallum - CEO, Optiseller & Developing IT

Contact Us

We'd love to hear from you. Contact us today to learn more about how you can benefit from Optiseller.
Want to get in touch?
Our team is based across all major cities in Australia to answer your questions and help increase your e-commerce sales.
Head Office (UK):
8 Commercial Centre
Stirling FK7 7BF
Head Office (AUS):
Coming Soon!


Phone numbers: UK: +44(0)131 460 3325 AUS: 1300 505601

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AUS: 1300 505 601

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