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Services Case Study

Beyond Retro sees a 200% increase in Q4 sales from improvements made after using Optiseller’s eBay Scaling Programme.

At Beyond Retro, we're vintage-obsessed. And seriously secondhand-savvy. With an eye for contemporary style, we hand-pick products from around the world to bring you the very best in curated, trend-led vintage fashion.

The Task
Beyond Retro participated in Optiseller's three-month eBay scaling programme, focusing on growing their business on the marketplace in preparation for Q4 and 2023.

The goal of the programme was to ensure that their listings were optimised for success and maximised visibility and conversion opportunities. Beyond Retro had a series of calls with Optiseller's Growth team that focused on eBay best practice.


The solution
Beyond Retro was engaged throughout the three months in improving the level of their eBay store.

Optiseller took Beyond Retro back to basics and focused on delivering consultative advice. The programme focused on categorisation mapping, item specifics, title structures, promotional activity and eBay search. The aim was to significantly enhance their search visibility on the marketplace and off-site.

The Results
After the 3 months programme Beyond Retro saw the following benefits:
  • 200% increase in sales from improvements made to eBay store during period of programme.

  • 78% increase in title listing quality against eBay standards.

  • 4% increase in completed item specifics, driving more search visibility for their listings.


"Before we started the programme our eBay store was underperforming, and we needed a change. The programme was delivered and we felt on the right track from the start. We were guided by Chris on where to prioritise and focus our efforts. The timing of the programme was ideal and throughout each call, we knew we were being listened to. We focused a lot of our time on recategorisation for our products and saw instant results. Our overall knowledge of eBay has increased and it has improved our sales, we had a strong Black Friday and believe an increase of 200% in our sales is based upon improvements made. The programme was really helpful, the team take the time to understand your business."

-Ramon Miron & Tash Walsh, Beyond Retro

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